Business coaching
Business coaching for makeup artists
A one-on-one online call with Helen for makeup artists ready to grow their business. Bring your questions and leave with a clear plan.

Your coaching call
Advice from someone who’s done it.
Helen has spent more than 28 years building Perfect Pout. Now she helps other makeup artists build their business too.
Whether you want more bookings, a stronger brand or social media that brings in clients, your call is built around your business and your goals. There’s no limit on the questions you can ask.
Why coach with Helen
Coaching built around you.
Tailored guidance
Personalised advice and strategies for your business, your challenges and your goals.
Industry expertise
Real-world insight from a working artist who has built a busy makeup business.
Ask anything
No question is off limits. Get the answers you need to move forward.
Business growth
From securing bookings to your social media and brand visibility, Helen helps at every step.
Practical strategies you can put to work straight away to take your business to the next level.
Advice tailored to your business, your challenges and where you want to go.
Set achievable goals together and leave with a clear plan to reach them.
Kind words
From artists Helen has coached.
“I had a coaching call with Helen and her knowledge & experience was mind blowing! Within the 1 hour session she answered all my questions and gave me constructive feedback on how I can improve my makeup business”
“Hey Helen! Just wanted to say a BIG THANK YOU for our session the other day. I have implemented some of the things we discussed and can’t wait to see what eventuates. I will definitely be booking in another session with you again soon!”
Book your call
Ready to grow your business?
Pick a time that suits you for your 60-minute online call with Helen.
Free guide
Part Time to Pro MUA Blueprint.
Doing makeup part-time but dreaming of going full-time? This one is for you.
Helen’s free, straight-talking guide covers what actually matters when you turn your makeup skills into a real, paying career, not a side hustle that burns you out. No fluff and no gatekeeping, just what she wishes someone had handed her when she started out.
Get the free blueprint (opens in a new tab)
Prefer hands-on?
PRO 1:1 Makeup Lesson.
In-person training with Helen on a live model, with business coaching built in.
View the lesson
